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Discover Pureology

About Pureology

Established in 2001 in California, Pureology is dedicated to crafting professional-grade, vegan hair care products specifically formulated for color-treated hair. Embodying the essence of integrity, sustainability, and purity, our collections feature concentrated, dual-benefit formulas that provide exceptional color protection and customized care for all hair types.

Discover Extraordinary Color Care

Experience extraordinary color care with our exclusive Antifade Complex® and ZEROSULFATE® technology. Our products are designed to nourish, protect, and enhance your hair's natural beauty.

Explore Our Collections

Indulge in high-quality, cruelty-free hair care by exploring our range of products that cater to different hair types and color needs. Elevate your hair care routine with Pureology.

Our Story

Created in California in 2001, Pureology was born from a powerful idea: create the best professional products for color-treated hair. Color care without compromise is the POWER OF PUREOLOGY. We created our customized, high performance formulas while caring for our planet and animals with beauty and integrity in mind. As the pioneer of PROFESSIONAL VEGAN COLOR CARE & ZEROSULFATE® formulas, we strive to make women feel beautiful with good-for-you hair care.

WE STAND BY OUR VALUES

 

  • We believe in the INTEGRITY of our high performing products to deliver the best quality and extraordinary color care
  • We believe in SUSTAINABILITY to protect the environment and our communities
  • We believe in PURITY of transparent communication, giving our professionals and consumers insider access to how we create and formulate
ANTIFADE COMPLEX®
ZEROSULFATE®
100% VEGAN FORMULAS
CONCENTRATED FORMULAS
MINERAL OIL-FREE + PARABEN-FREE
ANTIFADE COMPLEX®
ZEROSULFATE®
100% VEGAN FORMULAS
CONCENTRATED FORMULAS
MINERAL OIL-FREE + PARABEN-FREE