Paul Mitchell Platinum Blonde Shampoo 300ml

Meet Paul Mitchell Platinum Blonde Shampoo 300ml, the go-to solution for maintaining the brilliance and vibrancy of blonde, silver, and gray hair. This specially formulated shampoo targets brassy tones to keep your locks luminous, fresh, and cool-toned between color sessions. The Paul Mitchell Platinum Blonde Shampoo is an essential product for anyone looking to enhance their hair's vibrancy and maintain its color integrity.

Key Benefits and Features
  • Brass Neutralization - Eliminates warm, brassy tones to keep platinum, silver, and gray hues crisp and bright. This brass neutralizing shampoo is ideal for those who want to maintain a cool tone in their hair.
  • Vibrancy & Shine - Maintains long-lasting brilliance so your blonde remains luminous between washes. The Paul Mitchell Platinum Blonde Shampoo ensures your hair looks vibrant and healthy.
  • Color Preservation - Helps maintain color intensity for longer-lasting vibrancy, making it a top choice for color-treated hair.
  • Gentle Cleansing - Cleanses hair effectively without stripping essential moisture, making it suitable for all hair types.
  • Moisture Balance - Supports hydration to keep hair soft and manageable, reducing dryness on color-treated hair. This gentle cleansing shampoo is perfect for maintaining moisture levels.
  • Color Protection Shampoo - This shampoo is formulated to protect your hair color, ensuring it stays vibrant and fresh.
Who It’s For

Designed for blonde, silver, and gray hair that seeks cooler tones and lasting brightness. Ideal for color-treated hair to maintain vibrancy between salon visits, as well as natural gray or silver hair that wants to stay luminous. For finer hair, use a small amount; for thicker or coarser hair, adjust quantity to cover evenly and avoid weighing down. The Paul Mitchell Platinum Blonde Shampoo is perfect for anyone looking to enhance their hair's natural beauty.

Key Ingredients
  • Brass-Neutralizing Technology - Neutralizes warm undertones to keep platinum, blonde, and gray shades crisp and cool, making it an effective brass neutralizing shampoo.
  • Color-Preservation Molecules - Helps protect color intensity between washes, ensuring your hair remains vibrant.
  • Gentle Cleansing System - Cleanses hair while preserving moisture and softness, making it suitable for daily use.
  • Hydration Boosters - Supports moisture retention to reduce dryness in color-treated hair, making it a great choice for maintaining healthy hair.
  • Shampoo for Color-Treated Hair - This product is specifically designed to cater to the needs of color-treated hair.
How to Use
  • Wet hair thoroughly with warm water.
  • Apply a small amount of shampoo to the scalp and work into a rich lather, distributing evenly through the lengths.
  • Rinse completely. For best tone maintenance, follow with a corresponding Platinum Blonde conditioner.
  • Use 2–3 times per week or as needed to refresh color and brightness. The Paul Mitchell Platinum Blonde Shampoo is an essential part of your hair care routine.

Specifications

Brand
Paul Mitchell
Size
300ml
Hair concerns
Brassiness, Colour Fade, Bleached, Colour-Treated
Good to know
VeganSulphate-free

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Why our stylists rate it
From the Partners Hair team
Paul Mitchell Platinum Blonde Shampoo is a violet toning shampoo for platinum and icy blonde hair. Part of the Paul Mitchell Platinum Blonde range. Violet pigments neutralise brassiness and yellow tones while KeraTriplex and conditioning actives strengthen and care for bleached, fragile blonde.

Best for: platinum, bleached, icy blonde, or white hair wanting violet toning and strengthening at every wash.

Key actives:
- Violet pigments — neutralise yellow and brassy tones
- KeraTriplex (three-part keratin system) — strengthens and repairs bleached strands

Benefits:
- Neutralises brassiness; cool, bright platinum blonde; strengthens bleached hair

How to use: Apply to wet hair. Leave 2-5 minutes for toning, rinse.

Format: 300ml Platinum Blonde Shampoo.

Authorised Paul Mitchell stockist — 100% authentic, sourced from the official South African distributor. Free delivery on orders over R390 across South Africa.
Delivery without the guesswork

Spend R390 and delivery is on us. Orders under R390 are delivered for R67. We normally pack within 1 working day, with delivery in 2–5 working days depending on your location.

Changed your mind? You have 7 days after receiving your order to request a return. Email hello@partnershair.co.za to get started.

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