Moroccanoil's most popular everyday shampoo — and the one most likely to be recommended at the basin. The Hydrating Shampoo cleanses gently while delivering argan oil and antioxidants to dry, dull and frizzy hair, restoring moisture without stripping the scalp's natural oils. Sulphate-free and gentle enough for daily use.

Benefits
  • Deep hydration — argan oil restores moisture to dry, dull hair with every wash
  • Frizz control — smooths the cuticle from the first wash
  • Gentle cleansing — a sulphate-free system that removes buildup without stripping moisture
  • Colour protection — antioxidants help guard against environmental damage and colour fade
How to use
  1. Wet hair thoroughly and apply a small amount to scalp and lengths
  2. Massage gently to lather and work through
  3. Rinse well — repeat for a deeper cleanse if needed
  4. Follow with Moroccanoil Hydrating Conditioner for best results
Who it's for

Dry, dull or frizz-prone hair of all types, including colour-treated. If hair is damaged and breaking, the Moisture Repair range is a better fit. Read the best shampoo for dry hair guide and browse the Moroccanoil range, dry hair and sulphate-free products.

Specifications

Brand
Moroccanoil
Size
250ml
Format
Liquid
Hair concerns
Dry
Suitable for
All hair types,Dry,Dull
Key ingredients
Argan oil,Vitamin A,Vitamin E
Good to know
Sulphate-free

Authorised Moroccanoil stockist

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Why our stylists rate it
From the Partners Hair team
Moroccanoil Hydrating Shampoo is a gentle, moisturising shampoo for normal to dry hair. Part of the Moroccanoil Hydrating range — the brand's everyday moisture line. Sulphate- and paraben-free formula that cleanses while infusing the hair with argan oil, moisture-attracting red algae, and Vitamins A and E for softness and shine.

Best for: normal to dry hair needing daily gentle cleansing with added moisture; colour-treated hair (colour-safe formula); the cleansing step in a Hydrating routine paired with Hydrating Conditioner and an Intense or Weightless Hydrating Mask.
Less suited to: very dry, damaged hair needing reconstruction (use Moroccanoil Moisture Repair Shampoo); frizz-prone hair primarily needing smoothing (use Moroccanoil Smoothing or Frizz Control Shampoo); fine hair primarily needing volume (use Moroccanoil Extra Volume Shampoo); oily or congested scalps needing a deep cleanse (use Moroccanoil Clarifying Shampoo).

Key actives:
- Argan Oil (Argania Spinosa Kernel Oil) — antioxidant-rich in vitamin E and fatty acids; nourishes and adds shine
- Moisture-attracting red algae — helps the hair attract and retain moisture
- Vitamins A and E — antioxidants that condition and help protect the hair fibre
- Gentle sulphate-free cleansing base — removes impurities without stripping moisture

Benefits:
- Gently cleanses while replenishing moisture
- Leaves hair soft, manageable, and shiny
- Colour-safe, sulphate- and paraben-free
- Suitable for daily use on normal to dry hair
- Prepares hair to absorb the Hydrating Conditioner and masks

How to use: Apply to wet hair, massage into a lather, and rinse. Repeat if needed. Follow with Moroccanoil Hydrating Conditioner.

Format: 250ml shampoo.

Authorised Moroccanoil stockist — 100% authentic, sourced from the official South African distributor. Free delivery on orders over R390 across South Africa.
Delivery without the guesswork

Spend R390 and delivery is on us. Orders under R390 are delivered for R67. We normally pack within 1 working day, with delivery in 2–5 working days depending on your location.

Changed your mind? You have 7 days after receiving your order to request a return. Email hello@partnershair.co.za to get started.

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