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Free SA delivery when you spend R390
The real thing — authorised, authentic stock
Changed your mind? 7-day returns
Finish the routine

L’Oréal Professionnel Keratin Alpha Sleek Shampoo 300ml
L'Oréal Professionnel Série Expert Keratin Alpha Sleek Shampoo is a smoothing, anti-frizz cleanser for unruly, frizz-prone hair. Powered by Keratin Amino-Acid Technology, it gently cleanses while smoothing the hair fibre for sleekness, shine and improved manageability.
Key Benefits
- Smooths and controls frizz from the first wash
- Up to 72 hours of frizz control as part of the Alpha Sleek routine
- Helps protect against humidity
- Leaves hair softer, smoother and easier to style
- Part of the Keratin Alpha Sleek smoothing system
How to Use
Apply to wet hair, lather, then rinse. Follow with Keratin Alpha Sleek Smooth Transformer once a week, and the Série Expert mask on other wash days.
Why buy from Partners Hair
Partners Hair is an authorised L'Oréal Professionnel stockist — every product is 100% authentic and sourced through the official South African distributor. Enjoy free delivery on orders over R390 across South Africa.
Visit us in-salon — our stylists across 24 Cape Town salons can recommend the right routine for your hair. Find your nearest Partners Hair salon.
Specifications
- Brand
- L'Oréal Professionnel
- Size
- 300ml
- Format
- Liquid
- Hair concerns
- Frizzy, Lacks Shine
- Suitable for
- Frizzy,Unruly
- Key ingredients
- Keratin
Authorised L'Oréal Professionnel stockist
Know exactly what you are buying
Professional guidance, honest answers and the details that matter.
Why our stylists rate it
From the Partners Hair team
Delivery without the guesswork
Spend R390 and delivery is on us. Orders under R390 are delivered for R67. We normally pack within 1 working day, with delivery in 2–5 working days depending on your location.
Changed your mind? You have 7 days after receiving your order to request a return. Email hello@partnershair.co.za to get started.
Why shop it at Partners Hair
Professional haircare is only as good as the source. We buy through official South African distribution, so every item is genuine, authorised stock.
Behind the store are 250+ working stylists across 24 Cape Town salons. Need help choosing? Visit Ask the Experts for real advice from the salon floor.
Why professionals trust Partners
Salon authority since 1984
Four decades of hands-on hair expertise behind every recommendation.
Advice from 250+ working stylists
The products online are the products our teams reach for in 24 salons every day.
Only authentic professional stock
Authorised products sourced through official South African distribution.

