Joico Defy Damage Protective Masque is a salon-quality nourishing treatment designed to repair and strengthen damaged hair. Ideal for brittle, weak, or color-treated strands, this masque leverages advanced hair re-bonding technology to rebuild bonds, restore resilience, and leave hair looking healthier, smoother, and more vibrant.

Key Benefits and Features
  • Protection Shields hair from daily stress, heat styling, and color fading.
  • Repair Targets damaged areas to re-bond and rebuild internal structure, reducing breakage over time.
  • Strengthening Reinforces hair from within, improving elasticity and resilience against snap and split ends.
  • Color-Safe Formulated to protect color-treated hair, helping maintain brightness between salon visits.
  • Detangling & Shine Smooths the cuticle for easier detangling and a healthy, radiant shine.
Who It's For

Perfect for anyone with damaged, brittle, or color-treated hair seeking professional-level repair. For very dry or coarse hair, use as directed for deeper conditioning; for fine or thin hair, apply a smaller amount.

Key Ingredients
  • Bond-Building Technology Rebuilds internal bonds to strengthen hair and reduce future breakage.
  • Hydrolyzed Keratin Penetrates the shaft to reinforce and smooth the hair.
  • Moisture-Boosting Complex Delivers lasting hydration to dry strands.
  • Color-Protecting Additives Help preserve color-treated hair between salon visits.
How to Use
  • 1) After shampooing, apply a generous amount to damp hair, focusing on mid-lengths and ends.
  • 2) Leave on for 5–10 minutes; extend to 15 minutes for deeper repair.
  • 3) Rinse thoroughly with lukewarm water.
  • 4) For best results, follow with Joico Defy Damage conditioner.

Specifications

Brand
Joico
Size
150ml
Hair concerns
Damaged, Weak Hair, Breakage
Good to know
Heat protection

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Why our stylists rate it
From the Partners Hair team
Joico Defy Damage Protective Masque is an intensive bond-building treatment masque for all hair types, especially damaged and colour-treated hair. Part of the Joico Defy Damage range. Arginine, moringa seed oil, a protective lipid and SmartRelease Technology rebuild broken hair bonds, replenish moisture and protect against future thermal, UV and environmental damage in a single application.

Best for: all hair types, particularly damaged, over-processed or colour-treated hair needing a weekly intensive bond-building treatment; use in place of conditioner 1–2 times per week within the Defy Damage system.
Less suited to: daily conditioning (use Defy Damage Protective Conditioner); heavy product build-up (use K-PAK Clarifying Shampoo first); fine hair primarily needing volume.

Key actives:
- Arginine — smart-bonding amino acid; rebuilds broken bonds and encourages bond renewal
- Phosphatidylcholine (Protective Lipid) — first line of defence against thermal, chemical and UV damage
- Moringa Seed Oil — antioxidants, Vitamins A and E, zinc and silica
- Coconut Oil, Rosehip Oil — nourishing; condition and add shine
- SmartRelease Technology (Rosehip Oil, Arginine & Keratin) — continuously releases repair ingredients
- Hydrolysed Keratin — reinforces the hair structure

Benefits:
- Rebuilds broken hair bonds and prevents future damage
- Protects against heat, UV and colour fade
- Instant softness and shine
- Replenishes moisture without weighing hair down

How to use: Apply to damp hair. Leave for up to 5 minutes. Rinse thoroughly.

Format: 150ml treatment masque.

Authorised Joico stockist — 100% authentic, sourced from the official South African distributor. Free delivery on orders over R390 across South Africa.
Delivery without the guesswork

Spend R390 and delivery is on us. Orders under R390 are delivered for R67. We normally pack within 1 working day, with delivery in 2–5 working days depending on your location.

Changed your mind? You have 7 days after receiving your order to request a return. Email hello@partnershair.co.za to get started.

Why shop it at Partners Hair

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