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L'Oréal Professionnel South Africa: Salon-Quality Hair Care

Experience the expertise of L'Oréal Professionnel, South Africa's premier salon-quality hair care brand. Our innovative products are designed to meet the diverse needs of South African hair, delivering stunning results every time.

Why Choose L'Oréal Professionnel?

Innovative Formulations: Combining advanced science and premium ingredients.

Tailored Solutions: Perfect for the unique hair types and concerns of South Africans.

Luxury Salon Experience: Bring the salon experience home with every wash.

Eco-Friendly: Committed to sustainability with recycled packaging.

Trusted by Experts: Preferred by top salons and hairstylists across South Africa.

Keywords: L'Oréal Professionnel South Africa, salon-quality hair care, professional hair products, advanced hair solutions, premium hair care, South African hair types, sustainable beauty, hair care routine South Africa, L'Oréal shampoo, L'Oréal conditioner, L'Oréal hair mask.

Shop L'Oréal Professionnel now and transform your hair with expert care.

The best to take care of your hair.

Woman with voluminous curly dark hair and a golden-hued top.
Bottle of L’Oreal Absolut Repair Molecular hair product.

Absolut Repair Molecular

Absolut Repair Molecular

Repair 2 years of damage, in one use.

Explore

L’Oréal Professionnel Metal Detox shampoo bottle.

Metal Detox

Metal Detox

Stop hair breakage and colour shift.

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Teal bottle of L’Oreal Scalp Advanced hair product surrounded by water splashes.

Scalp Advance

Scalp Advance

Professional reset for deregulated scalps

Bottle of L’Oreal Absolut Repair shampoo or hair product.

Absolut Repair

Absolut Repair

For instantly resurfaced and repaired hair

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[Absolut Repair Molecular]

Repair 2 years of damage,
in one use.

#AbsolutRepairMolecular #RebornStrongerChallenge

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[Metal Detox]

Pre-shampoo treatment.

Refill 1 million hair micro-breaks, in 1 minute1

Woman with flowing brown hair in a L’Oreal advertisement.

Our Story

L’Oréal Professionnel Paris is where it all began.
We were born in Paris, from a pioneering spirit who invented everything at the service of hairdressers. 
Our founder Eugène Schueller dedicated his life and expertise to changing hair pro’s lives.

Technical products: we invented the first harmless hair dye and the first cold perm.
Safe performance: among other breakthroughs, we introduced the skin allergy test and the tone level scale. our protocols protect hairdressers’ health and safety, and guarantee predictable results.
Community experience: we created the first school, the first large-scale events and competitions.

This legacy made us the trusted brand that developed the trade and an intimate relationship with the pro community.

Innovative Formulations: Combining advanced science and premium ingredients.
Tailored Solutions: Perfect for the unique hair types and concerns of South Africans
Eco-Friendly: Committed to sustainability with recycled packaging.
Innovative Formulations: Combining advanced science and premium ingredients.
Tailored Solutions: Perfect for the unique hair types and concerns of South Africans
Eco-Friendly: Committed to sustainability with recycled packaging.