Redken All Soft

Shop Redken All Soft online in South Africa at Partners Hair Design. Redken's most nourishing range for dry, brittle, and coarse hair — delivering intense moisture, softness, and manageability. All 100% authentic and sourced from the official South African distributor.

About Redken All Soft

Redken All Soft was developed to address one of the most common hair concerns globally — dryness and brittleness. Built on Redken's RCT Protein Complex and enriched with argan oil, All Soft delivers lasting moisture, softness, and improved manageability from the first use.

The range is available in two versions: All Soft (for dry and brittle hair) and All Soft Mega (an upgraded formula for extremely dry, coarse, or hard-to-manage hair). The Mega variants contain a higher concentration of argan oil and moisturising actives for more intensive results.

The Redken All Soft Range

All Soft Shampoo: A gentle, moisturising cleanser that removes impurities while depositing argan oil and protein into the hair shaft. Sulfate-free — suitable for dry, colour-treated, and chemically processed hair.

All Soft Conditioner: A rich, creamy conditioner that instantly softens and detangles dry hair. Provides a protective coating over the cuticle for smoothness and shine.

All Soft Heavy Cream: An intensive weekly mask for extremely dry and coarse hair. The richest formula in the All Soft range — deeply penetrating and leave hair noticeably softer and more manageable after a single use.

All Soft Argan-6 Oil: A lightweight multi-benefit oil treatment blending six oils including argan, avocado, and camellia. Smooths frizz, adds shine, and provides heat protection. Applied to damp or dry hair.

All Soft Mega Shampoo & Conditioner: Upgraded formulas for extremely dry and coarse hair. Higher concentrations of argan oil and moisturising actives for more intensive hydration.

Who is Redken All Soft Best For?

All Soft is best for hair that is dry, rough, or brittle — particularly hair that feels stiff, lacks shine, or breaks easily despite regular conditioning. It is particularly effective for: naturally dry or coarse hair, hair that has been over-processed with bleach or chemical treatments, menopausal hair (which often becomes drier and more brittle), and hair in dry climates or affected by hard water.

Frequently Asked Questions

Is Redken All Soft or Acidic Bonding Concentrate better for damaged hair? Depends on the cause of damage. All Soft addresses moisture deficiency — best for hair that is dry and rough but hasn't lost significant structural strength. ABC addresses bond damage — best for hair that has been bleached, coloured, or chemically processed. For hair that is both dry and chemically damaged, start with ABC and add All Soft Argan-6 Oil for moisture and shine.

Can I use All Soft Heavy Cream every week? Yes — the Heavy Cream is designed for weekly use on dry and coarse hair. For fine hair, use fortnightly to avoid over-conditioning.

Why Buy from Partners Hair Design?

All Redken products at Partners Hair Design are 100% authentic — sourced directly from the official South African L'Oréal Professionnel distributor. Free delivery on orders over R390. Orders placed before 1pm on weekdays are dispatched same day.