








Pureology Pure Volume Shampoo 266ml
Pureology Pure Volume Shampoo is a lightweight shampoo that adds volume to fine, flat hair while protecting color. It gently cleanses, removes buildup, and enhances body without weighing hair down. The formula is sulfate-free and infused with rose, cedarwood, and grapefruit for a refreshing scent.

Pureology Pure Volume Shampoo 266ml
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Pureology Pure Volume Shampoo 266ml
Pureology Pure Volume Shampoo 266ml Overview
Pureology Pure Volume Shampoo for fine, color-treated hair delivers incredible volume while protecting color. This lightweight cleansing solution lifts limp, flat strands and adds full-bodied body with wheat protein, giving you long-lasting uplift without weighing hair down.
Key Benefits and Features
- Volume – Delivers noticeable lift and fullness to thin, color-treated hair, transforming limp strands into voluminous, bouncy locks.
- Color-Safe – Formulated to protect color-treated hair and help maintain vibrancy over time.
- Wheat Protein – Strengthens and plumps fine hair, contributing to increased body and reduced breakage.
- Weightless Cleanse – Gently cleanses without weighing hair down, leaving a clean canvas for styling.
- Lightweight Formula – Provides long-lasting volume without bulky residue or buildup.
Who It’s For
This shampoo is ideal for individuals with fine or limp hair who crave lasting volume and lift while maintaining color integrity. It suits color-treated hair that needs a lightweight, refreshing cleanse without sacrificing vibrancy or texture. Great for daily use or as part of a volumizing hair care routine.
Key Ingredients
- Wheat Protein – Adds volume and helps strengthen fine hair, supporting fuller, more resilient strands.
- Color-Safe System – A formulation approach designed to preserve color intensity and longevity on treated hair.
- Lightweight Cleanser – Provides gentle cleansing that lifts roots while maintaining softness and manageability.
How to Use
- Thoroughly wet hair with warm water to open the cuticles.
- Apply a small amount of shampoo to the scalp and roots, then massage to create a rich lather. Work the lather through the lengths.
- Rinse completely. Repeat if desired for extra cleansing.
- Follow with a conditioner from the Pure Volume line for best results—e.g., Pure Volume Conditioner—to lock in volume and fullness.