{"product_id":"intrinsicurly-me-kick-your-brass-toning-cleanser-250ml","title":"IntrinsiCurly Me Kick Your Brass Toning Cleanser 250ml","description":"\u003cdiv\u003e\n  \u003ch2\u003eIntrinsiCurly Me Kick Your Brass Toning Cleanser 250ml\u003c\/h2\u003e\n  \u003cp\u003eA violet-pigmented toning cleanser — a curl-friendly purple shampoo for blonde, highlighted, silver, and grey curls that neutralises brassiness while keeping hair hydrated.\u003c\/p\u003e\n  \u003ch3\u003eWhat it does\u003c\/h3\u003e\n  \u003cp\u003eViolet pigments cancel out yellow and brassy tones to keep blonde and grey looking cool and bright, while the cleanser washes gently and hydrates. Unlike a traditional purple shampoo, it tones without leaving curls dry or brittle.\u003c\/p\u003e\n  \u003ch3\u003eHighlighted ingredients\u003c\/h3\u003e\n  \u003cul\u003e\n    \u003cli\u003e\n\u003cstrong\u003eViolet pigment (CI 60730)\u003c\/strong\u003e — cancels yellow and brassy undertones.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eCocamidopropyl betaine\u003c\/strong\u003e — a gentle, coconut-derived cleanser.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eGrape seed oil\u003c\/strong\u003e — lightweight hydration.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eWheat germ oil\u003c\/strong\u003e — vitamin-E-rich nourishment.\u003c\/li\u003e\n  \u003c\/ul\u003e\n  \u003ch3\u003eGood to know\u003c\/h3\u003e\n  \u003cp\u003eIt has a gentle, low-lather formula. Use it once a week or as needed — if curls start looking too ashy, drop back to every second or third wash. Leave it on for 2–3 minutes to tone (longer gives a cooler, more ashy result), and add extra on the ends, which brass first. It's safe for colour-treated and bleached hair, and it helps counter the brassiness that Cape Town's hard water can cause — clarify first with Just To Clarify if buildup is heavy. Because of the violet pigment it can temporarily stain hands, so wash them after use and avoid light-coloured towels while hair is wet. Contains wheat germ oil and soybean protein — patch test if you have a wheat or soy sensitivity.\u003c\/p\u003e\n  \u003ch3\u003eFormulation\u003c\/h3\u003e\n  \u003cp\u003eVegan, cruelty-free, and Curly Girl Method friendly. Free from sulphates, silicones, drying alcohols, parabens, waxes, and mineral oils.\u003c\/p\u003e\n  \u003ch3\u003eHow to use\u003c\/h3\u003e\n  \u003cp\u003eOn soaking-wet hair, massage a generous amount into the scalp in circular motions, then milk it through from roots to ends, adding water to distribute. Add a little extra to the ends, leave on for 2–3 minutes, then rinse thoroughly. Use weekly or as needed, and follow with The One \u0026amp; Only Creamy Conditioner to lock in moisture.\u003c\/p\u003e\n  \u003ch3\u003eComplete the routine\u003c\/h3\u003e\n  \u003cp\u003eTone with Kick Your Brass, condition with \u003ca href=\"\/products\/intrinsi-curly-me-creamy-conditioner\"\u003eThe One \u0026amp; Only Creamy Conditioner\u003c\/a\u003e, then define with \u003ca href=\"\/products\/intrinsicurly-me-creme-de-la-curl-creme-250ml\"\u003eCrème De La Curl\u003c\/a\u003e or \u003ca href=\"\/products\/intrinsicurly-me-hold-me-baby-curly-hair-gel-250ml\"\u003eHold Me Baby Gel\u003c\/a\u003e. For a deeper reset between tones, clarify with \u003ca href=\"\/products\/intrinsicurly-me-just-to-clarify-clarifying-shampoo-250ml\"\u003eJust To Clarify\u003c\/a\u003e. See the full \u003ca href=\"\/collections\/intrinsicurly\"\u003eIntrinsiCurly Me range\u003c\/a\u003e, or read our complete guide to \u003ca href=\"\/blogs\/dry-hair-guides\/curly-hair-products-south-africa\"\u003ecurly hair products in South Africa\u003c\/a\u003e.\u003c\/p\u003e\n  \u003ch3\u003eFAQs\u003c\/h3\u003e\n  \u003cp\u003e\u003cstrong\u003eIs this a purple shampoo?\u003c\/strong\u003e Yes — it's a violet-pigmented toning cleanser that works like a purple shampoo, but it's built to hydrate rather than dry curls out.\u003c\/p\u003e\n  \u003cp\u003e\u003cstrong\u003eWill it dry out my curls like other purple shampoos?\u003c\/strong\u003e No — grape seed and wheat germ oils keep curls moisturised and bouncy while it tones.\u003c\/p\u003e\n  \u003cp\u003e\u003cstrong\u003eHow often should I use it?\u003c\/strong\u003e Once a week or as needed; reduce to every second or third wash if your curls start looking too ashy.\u003c\/p\u003e\n  \u003cp\u003e\u003cstrong\u003eDoes it stain?\u003c\/strong\u003e The violet pigment can temporarily mark hands — wash them after use and keep light towels away while hair is wet.\u003c\/p\u003e\n  \u003cp\u003e\u003cstrong\u003eWhere can I buy a purple toning shampoo for curls in South Africa?\u003c\/strong\u003e Online at Partners Hair with free delivery over R390, or in person at our Cape Town salons.\u003c\/p\u003e\n  \u003ch3\u003eIngredients\u003c\/h3\u003e\n  \u003cp\u003eAqua (Water), Glycerin, Propylene Glycol, Cetearyl Alcohol, Cetyl Alcohol, Isopropyl Myristate, Cocamidopropyl Betaine, Behentrimonium Chloride, Vitis Vinifera (Grape) Seed Oil, Polysorbate 60, Benzalkonium Chloride, Zea Mays Germ Oil, Triticum Vulgare (Wheat) Germ Oil, Citric Acid, Tocopheryl Acetate, Glycine Soja (Soybean) Protein, Oxido Reductases, Superoxide Dismutase, Retinyl Palmitate, Palmitoyl Tripeptide-5, Parfum (Fragrance), Phenoxyethanol, Ethylhexylglycerin, Potassium Sorbate, Sodium Benzoate, CI 60730.\u003c\/p\u003e\n  \u003ch3\u003eWhy buy from Partners Hair\u003c\/h3\u003e\n  \u003cp\u003eAuthorised IntrinsiCurly Me stockist — 100% authentic, sourced from the official South African distributor. Free delivery on orders over R390, usually dispatched within 1–2 working days.\u003c\/p\u003e\n  \u003ch3\u003eVisit us in-salon\u003c\/h3\u003e\n  \u003cp\u003eBook a curl consultation at any of our \u003ca href=\"\/pages\/partners-hair-salons\"\u003eCape Town hair salons\u003c\/a\u003e — our stylists match the right IntrinsiCurly Me routine to your curl type.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"IntrinsiCurly Me","offers":[{"title":"Default Title","offer_id":45852365521117,"sku":"","price":440.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0449\/3384\/1045\/files\/NEW_IntrinsiCurly-Me_Toning_Cleanser_250ml_White_1200px_withshading.png?v=1781034700","url":"https:\/\/partnershair.co.za\/products\/intrinsicurly-me-kick-your-brass-toning-cleanser-250ml","provider":"Partners Hair Online","version":"1.0","type":"link"}